APRIL 2021
APRIL 2021
A curated selection of our favourite product, expertly sourced by our in-house buying crew. Purchased with integrity, these are the special items that we're backing; the pieces you're going to want to get to know.
"THIS COLLABORATION WITH MATT MCCORMICK TICKS ALL OUR BOXES"
Neighborhood’s SS21 collaborative capsule with Los Angeles based artist Matt McCormick ticks all our boxes. The Rayon S/S Shirt features an all over print of one of McCormick’s iconic high contrast desert landscape photographs. Total killer.
"THE CULT JAPANESE BAG BRAND CONTINUE TO DO WHAT THEY DO BEST"
New to our Porter selection for the Spring/Summer season, these nylon mesh Sacoche Bags (also available in black and grey) see the cult Japanese bag brand continue to do do what they do best. Smart, functional and minimal fuss. A true summer essential.
"MAKE SURE IT'S THIS ONE FROM HOKKAIDO BASED SOUTH2 WEST8"
If you’re only going to buy one leopard print mesh utility pocket fishing vest this season, make sure it’s this one from Hokkaido based Nepenthes label South2 West8. Incredible.
"CONCEALED ZIP CLOSURE IN LIEU OF TRADITIONAL BUTTON FASTENING"
A seasonal update on the brands’ iconic BUDS Shirt, the WTAPS Flyer shirt features a concealed zip closure in lieu of traditional button fastening and comes finished with signature military leaning branding. This subtle update on an all time classic makes for a must have piece in our eyes.
"marni won the war with this seasons black calf hair leather sabot"
So many great mule silhouettes in the marketplace right now, but Marni went ahead and won the war with this seasons black calf hair leather Fussbett Sabot. Equal measures magic and madness, do not miss.
"PROBABLY THE TEE OF THE SEASON AT GH HQ"
Featuring original artwork from LA-based artist and long time friend of Goodhood Oliver Payne, the Better ‘Nuke Your Parents” T-Shirt is quite probably tee of the season at GH HQ.
"THE INSIDERS CHOICE FROM OUR NEWLY LAUNCHED FRED PERRY COLLABORATION"
The insiders choice from our newly launched Fred Perry collaboration capsule, this Longsleeve update on the iconic Polo comes complete with printed graphics along the sleeves and subtle Goodhood branding. A future classic.
"WHAT IS THERE TO SAY ABOUT STORY MFG THAT HASN'T BEEN SAID?"
What is there to say about brand of the hour Story MFG that hasn’t already been said? These lightweight organic cotton Bark Spiral Trip Shorts are a highlight of the guys’ SS21 collection, and come finished with signature on-brand mushroom, spiral and checkerboard iconography.
"NOBODY DOES PRINTS BETTER THAN NOMA T.D. FACT."
Nobody does prints better than Noma t.d. Fact. One of Tokyo’s best kept secrets, the brand follow some heavy hitting collaborations with likes of Stussy and Needles with an unbeatably good SS21 collection featuring some of the nicest shirting you’ll see in-store all season. This floral bandana print Summer Shortsleeve Shirt is our pick of the bunch.